RECORD BREAKING ‘DEADLY 720’ STUNT COMES TO THE UK… WITH A NEW TWIST

British fans will not only get their chance to see the record breaking ‘Deadly 720’ stunt at this month’s Top Gear Live (Birmingham’s NEC 25-28 October), they will become the first audience to witness a very unique twist on the stunt – and possibly a new World Record.
Widely regarded as one of the most daring feats ever attempted on four wheels, Deadly 720 has been officially recognised as the ‘First Double Loop by a Car’ by Guinness World Records.
The internationally renowned Top Gear Stunt Team first performed the history-making back-to-back loops in front of massive sell-out stadium crowds totalling 68,000 in South Africa in June. Now the spectacular act will be one of the dazzling highlights included in next month’s theatrical Arena Show to be hosted by Jeremy Clarkson, Richard Hammond and James May at the NEC.
What’s more – and adding to the intrigue and anticipation – Top Gear Live Creative Director Rowland French is promising those at the NEC a dramatic new twist and, perhaps, even yet another awe-inspiring World Record.
"The original Deadly 720 was as far as our experience, technology and bravery allowed us to go and we’ve been inundated with messages from the British public asking us to perform the stunt in the UK this year,” explained French. “The restless nature of the production, however, means I was keen to do something different and shoot for another World Record. The only way to do that is push the boundary further and create an even more extreme stunt. We started working on the project almost immediately after the South African stadium show and have been in rehearsals for weeks. This stunt will break new ground and I can’t wait to see the looks on the audience faces when we reveal it at the NEC.”
Those wanting to witness the amazing Deadly 720 can book tickets from the official topgearlive.co.uk website or by calling 0871 230 5588. Adult admission prices start from just £49*. With many schools on half-term at the end of October, a ‘Kids Go Free’ promotion is available for accompanied children (aged between 5 and 15 years old) on Thursday and Friday, while special ‘Family Tickets’ are on offer for both Saturday and Sunday. Full details of all Top Gear Live tickets can be found on the topgearlive.co.uk website.
* Booking fee applies, calls cost 10p per minute plus network extras
ENDS
Photo caption:
Having wowed crowds in South Africa, the Deadly 720 stunt will be making its UK debut as part of Top Gear Live at the NEC from 25-28 October.
For more information/media accreditation:
For further information on this year’s show please contact Jonathan Gill, Shaynee Taylor or Deborah Tee in the Top Gear Live UK media office at MPA Creative on 01372 414120 or via email on: This email address is being protected from spambots. You need JavaScript enabled to view it. . A wide selection of copyright-free show photography is also available on request. For press accreditation to Top Gear Live, please visit the dedicated press section on topgearlive.co.uk.
Deadly 720
First performed in South Africa during July 2012, Deadly 720 has been officially recognised by Guinness World Records as the ‘First Double Loop by a Car’. The world famous Top Gear Live Stunt Team behind the Deadly 720 is compromised of Hollywood stunt drivers, acrobats, free-runners and other daredevils and is an integral part of each live event successfully performing numerous world firsts. The two consecutive loops featured in Deadly 720 are each eight metres tall and comprised of eight tons of steelwork (16 tons in total). If you uncurled both loops, the total length of track would be 58 metres. Deadly 720 has become a YouTube phenomenon with more the two million viewers worldwide.
Top Gear Live
Offering a variation on more traditional motor shows Top Gear Live brings the spirit of the TV programme to the live events arena allowing fans to immerse themselves in their passion for Top Gear and motoring in general. Starring Jeremy Clarkson, James May, Richard Hammond and The Stig the event features a combined indoor track and arena plus an exhibition. Top Gear Live has been running world tours since 2008 entertaining over one million visitors. Note: the format of the event and presenter line-up can vary in different countries.
Top Gear Live runs from 25-28 October 2012 at NEC Birmingham. Tickets are on sale and prices start at just £49*. For more information about the show or to book tickets visit topgearlive.co.uk or call 0871 230 5588
Top Gear Live is a joint venture between BBC Worldwide and Brand Events Ltd, who are running the event in the UK jointly with Clarion Events Ltd.
BBC Worldwide Ltd.
BBC Worldwide Limited is the main commercial arm and a wholly owned subsidiary of the British Broadcasting Corporation (BBC). The company exists to exploit the value of the BBC’s assets for the benefit of the licence fee payer and invest in public service programming in return for rights. The company has five core businesses: Channels, Content & Production, Sales & Distribution, Consumer Products and Global Brands. In 2011/12, BBC Worldwide generated headline profits of £155 million on headline sales of £1085 million and returned £216 million to the BBC. For more detailed performance information please see our Annual Review website: http://www.bbcworldwide.com/annualreview
Brand Events UK
Brand Events was formed in 1999 and is the UK’s most successful innovator in events and exhibitions. Since then it has launched some of the UK’s most popular consumer events including Top Gear Live, The Outdoors and Vitality shows and more recently the Taste Festivals series of events.
Clarion Events Ltd.
Clarion Events organises more than 150 exhibitions, conferences and seated events annually across the globe, and is the largest consumer event organiser in Europe. It operates in a wide range of markets including Art, Baby, Entertainment, Motoring, Retail and Travel. In excess of 700,000 people attend its events each year.




